AI ProductFounderBuilderAcquired by Droom

I build things,
ship them,
and sometimes sell them.

Senior AI Product Manager with 9+ years delivering enterprise AI across UAE, KSA & India. Co-founded Visiolab, acquired by Droom. Built The Learning Buddy from scratch with 2 people, scaled to 15,000+ users. Now leading AI transformation at EMB Global.

10+
Enterprise customers
UAE, India
Markets served
$10M+
Programs delivered
25+
Teams led
Portrait of Sahil Sethi

Featured Work

Things I built that matter

Exit Story

Built & Sold to an Indian Unicorn

Visiolab → Droom · 2019–2021

10
OEM POCs
12mo
Seed → exit
10%
MRR contribution

Co-founded Visiolab, building an AR automotive showroom platform using Unity + OpenCV. Ran paid POCs with 10 OEMs to validate demand, then secured a cash + stock acquisition by Droom within 12 months. Continued as EIR post-acquisition to integrate the platform into Droom's ecosystem.

ARUnityOpenCVStartupAcquisition
Press coverage

Founder Story

Built an EdTech App from Scratch — 2 People

The Learning Buddy · 2022–2023

15k+
Users
22
Paying schools
#9
Google Play (India)

Built the iOS and Android app end-to-end in Unity before vibe coding existed. Led a team of 25 across Unity devs, 3D artists, UI designers, and marketing. Raised innovation funding from the Delhi Government. Reached #9 top education app in India on Google Play Store.

iOSAndroidUnityEdTechGovt Funded

AI Deployment at Scale

100-Kiosk AI Ordering System in Saudi Arabia

Barns KSA — via EMB Global · 2023–2024

100
Kiosks
+40%
Orders/day
2
Languages

Built the full AI orchestration pipeline from scratch as PM: STT → turn detection → facial detection → fine-tuned Qwen LLM (Saudi dialect) with structured tool-calling → TTS output. Deployed across 100 kiosks, enabling 40% more orders per day through bilingual AI interaction.

LLMSTT/TTSQwenTool CallingComputer Vision

Enterprise Delivery

Built a Multi-Million Auto Marketplace in the UAE

AD Ports Group · 2025–Current

$10M+
Program value
10
Tech team
Azure
Client deploy

Led AD Ports Group's automotive marketplace from presales to delivery. Ran a cross-border program with sellers in China, buyers in the UAE, and stakeholders across Turkey and the UAE. Owned product build from scratch, multiple partner integrations, Azure deployment on the client's environment, and delivery through a 10-person tech team.

MarketplaceAzureIntegrationsPresalesUAE
Visit platform

Agentic Systems

I design AI that can take action

The work I enjoy most sits beyond chat. It involves multi-step reasoning, tool use, retrieval, state management, and production constraints like latency, reliability, and operational ownership.

Voice Agents

Multilingual Voice Orchestration

Production-grade voice systems that listen, reason, call tools, and respond in real time across noisy physical environments.

Agent loop

STT
Intent + state
Tool calls
TTS

100 kiosks deployed in KSA

RealtimeArabic + EnglishLow-latency orchestration

Enterprise Agents

Document and Workflow Automation

Agentic systems that combine retrieval, structured outputs, and human review gates to reduce manual operations in legal and enterprise workflows.

Agent loop

Ingest
Retrieve
Reason
Action

Multi-tenant architecture for business use

RAGValidation layersHuman-in-the-loop

Operational Agents

Action-Taking Internal Copilots

Agents designed to complete work, not just answer questions: triage requests, coordinate tools, and trigger downstream business actions.

Agent loop

Observe
Plan
Execute
Report

Designed for production workflows, not demos

Tool callingAsync jobsAuditability

Career

The full journey

Agentic Builds

Applied AI systems I built hands-on

These are not generic chatbot demos. Each project is framed as an agentic workflow with orchestration, tool usage, state, and architecture decisions that map to real production systems.

Case study

Realtime Voice Operations Agent

Needed a voice-native assistant that could handle live back-and-forth, preserve context, and trigger downstream actions instead of behaving like a simple speech bot.

Agent loop

Streams audio, interprets intent, calls tools, updates session state, and returns spoken responses fast enough for a natural conversation loop.

Architecture

Mic stream
Realtime model
Tool router
Business actions
Voice reply

Showcases low-latency orchestration and tool use in realtime interfaces.

OpenAI Realtime APIStreaming STT/TTSTool CallingSession State

Case study

Multi-Tenant Contract Review Agent

Legal workflows needed a system that could ingest tenant-specific documents, retrieve the right context, and flag risk with structured outputs instead of vague summaries.

Agent loop

Indexes documents per tenant, retrieves relevant clauses, runs guided review steps, produces redlines or risk flags, and escalates uncertain cases for human review.

Architecture

Docs ingest
Tenant index
Agent planner
Clause tools
Review output

Demonstrates grounded reasoning, memory isolation, and controlled enterprise outputs.

OpenAI Agents SDKRAGVector DBStructured OutputsMulti-tenant

Case study

Autonomous Email Coordination Agent

Scheduling threads waste time because intent, participants, timezones, and missing details are scattered across messy email conversations.

Agent loop

Parses inbound mail, extracts participants and constraints, plans the next action, coordinates with calendar tools, and sends confirmed invites without manual intervention.

Architecture

Inbox event
Intent parser
Agent policy
Calendar tools
Invite sent

Shows end-to-end task completion with asynchronous tool calls and validation.

Email parsingIntent detectionCalendar APIWorkflow automation

How I Build

How I build AI products that survive reality

My bias is toward systems that can be deployed, monitored, and defended in front of real stakeholders, not just good-looking prototypes.

01

Frame the job clearly

Start with the business action the agent must complete, the failure modes that matter, and the degree of autonomy that is actually acceptable.

02

Design the loop

Break the system into observe, reason, act, and verify stages. Decide what should be prompt-driven, tool-driven, or handled deterministically in code.

03

Ground with context

Use retrieval, structured memory, and system state so the model acts on current facts instead of improvising on stale context.

04

Control risk

Add validation, fallback states, human review gates, and output constraints so the agent remains usable under real production pressure.

05

Measure and iterate

Track latency, task completion, escalation rate, cost, and accuracy. Tune prompts, tool schemas, and workflow boundaries based on evidence.

Skills

What I bring to the table

Delivery

Program ManagementDiscovery → Go-liveMulti-vendor CoordinationUAT & Go-liveRisk Management

AI & Product

Agentic SystemsTool CallingRAG PipelinesVoice AgentsComputer VisionPrompt Engineering

Stakeholder

C-level AlignmentGovernment ClientsSOW OwnershipPresales & DemoCross-functional Teams

Orchestration

OpenAI APIAgents SDKStructured OutputsEvaluation LoopsWorkflow AutomationObservability

Who I Am

I am at my best when the problem is real

Titles matter less to me than ownership. I tend to move toward difficult situations, whether that means aligning messy stakeholders, fixing broken delivery, or figuring out a path where none is obvious yet.

Personal Operating System

Problem solver by default

Personally and professionally, I do not run away from hard problems. I like stepping into ambiguity, breaking things down, and staying with the work until there is a path forward.

Built on discipline

Sport has shaped how I work: consistency, resilience, and the willingness to keep going when the easy option is to stop.

Curious outside work

I play guitar, enjoy long road trips, and generally look for experiences that slow things down enough to think clearly and come back sharper.

Outside Work

Sport person
Guitar player
Road trip lover

Those parts of my life feed the same trait that shows up in work: patience under pressure, stamina over time, and a bias toward momentum.